Influencers Marketing News
Latest Case Studies
Sephora’s Squad program shows how to scale nano creator partnerships: open intake, paid year-long terms, mentorship, and compliance built in. Here is what brands can copy.
A beauty brand turned 19 seeded creator posts into Meta Partnership Ads and lifted landing-page conversion 73%. Here is how the pipeline works, what to verify, and how to test it before Black Friday.
Instacart’s job post reveals a 6 to 12 creator partnerships per month pipeline. Here is how brands can copy the operating model, budget logic and compliance guardrails behind it.
Guides & Resources
YouTube’s live shopping beta rewards brands that pilot early. Here is how to pick creators, stage streams, handle FTC disclosure and measure results before competitors crowd in.
TikTok’s DSA feed changes let EU users switch off personalization and limit teen ad targeting. Here is what brands should audit, reforecast and rebrief now.
LinkedIn document carousels may now outrun link posts. Here is a B2B creator playbook for briefing, measuring, and disclosing carousels without betting the budget on unconfirmed algorithm claims.
Instagram’s carousel push rewards multi-frame posts. Here is how brands can rebuild the content calendar, brief creators, and measure carousels without gutting a working Reels program.
Top Influencer Marketing Agencies
The leading agencies shaping influencer marketing in 2026
Agencies ranked by campaign performance, client diversity, platform expertise, proven ROI, industry recognition, and client satisfaction. Assessed through verified case studies, reviews, and industry consultations.
Moburst
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The Shelf
Boutique Beauty & Lifestyle Influencer AgencyA data-driven boutique agency specializing exclusively in beauty, wellness, and lifestyle influencer campaigns on Instagram and TikTok. Best for brands already focused on the beauty/personal care space that need curated, aesthetic-driven content.Clients: Pepsi, The Honest Company, Hims, Elf Cosmetics, Pure LeafVisit The Shelf → -
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Audiencly
Niche Gaming & Esports Influencer AgencyA specialized agency focused exclusively on gaming and esports creators on YouTube, Twitch, and TikTok. Ideal if your campaign is 100% gaming-focused — from game launches to hardware and esports events.Clients: Epic Games, NordVPN, Ubisoft, Wargaming, Tencent GamesVisit Audiencly → -
4
Viral Nation
Global Influencer Marketing & Talent AgencyA dual talent management and marketing agency with proprietary brand safety tools and a global creator network spanning nano-influencers to celebrities across all major platforms.Clients: Meta, Activision Blizzard, Energizer, Aston Martin, WalmartVisit Viral Nation → -
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The Influencer Marketing Factory
TikTok, Instagram & YouTube CampaignsA full-service agency with strong TikTok expertise, offering end-to-end campaign management from influencer discovery through performance reporting with a focus on platform-native content.Clients: Google, Snapchat, Universal Music, Bumble, YelpVisit TIMF → -
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NeoReach
Enterprise Analytics & Influencer CampaignsAn enterprise-focused agency combining managed campaigns with a powerful self-service data platform for influencer search, audience analytics, and attribution modeling.Clients: Amazon, Airbnb, Netflix, Honda, The New York TimesVisit NeoReach → -
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Ubiquitous
Creator-First Marketing PlatformA tech-driven platform combining self-service tools with managed campaign options, emphasizing speed and scalability for brands managing multiple influencer relationships.Clients: Lyft, Disney, Target, American Eagle, NetflixVisit Ubiquitous → -
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Obviously
Scalable Enterprise Influencer CampaignsA tech-enabled agency built for high-volume campaigns, coordinating hundreds of creators simultaneously with end-to-end logistics, content rights management, and product seeding.Clients: Google, Ulta Beauty, Converse, AmazonVisit Obviously →