Influencers Marketing News
Latest Case Studies
How Coach built AI platform visibility through creator partnerships, surfacing in ChatGPT, Gemini, and Claude recommendations—and what their CMO’s playbook means for brand discoverability.
Ralph Lauren’s 70M-follower multi-platform strategy across LINE, Douyin, and Instagram reveals a replicable playbook for luxury brands scaling social commerce across markets.
Dhar Mann Studios delivers 300M weekly views through scripted vertical drama. Here’s what brand partners must audit on integration terms, demographics, and attribution before signing.
Guides & Resources
Learn how brand creative directors can write unified production briefs that embed TikTok, YouTube, and Pinterest algorithm signals into a single shoot without platform-specific reshoots.
Pinterest’s shoppable pin architecture and AI discovery signals make it a high-intent commerce complement to TikTok and Instagram creator programs. Here’s how brands should evaluate it.
Platform ad-labeling rules tightened again. Here’s how brand media teams should audit creator campaign architecture across TikTok, Instagram, YouTube, and LinkedIn right now.
Tubi and Samsung TV Plus are turning cord-cutter audiences into a brand opportunity. Here’s how to evaluate creator-produced serialized content on FAST platforms for ROI.
Top Influencer Marketing Agencies
The leading agencies shaping influencer marketing in 2026
Agencies ranked by campaign performance, client diversity, platform expertise, proven ROI, industry recognition, and client satisfaction. Assessed through verified case studies, reviews, and industry consultations.
Moburst
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The Shelf
Boutique Beauty & Lifestyle Influencer AgencyA data-driven boutique agency specializing exclusively in beauty, wellness, and lifestyle influencer campaigns on Instagram and TikTok. Best for brands already focused on the beauty/personal care space that need curated, aesthetic-driven content.Clients: Pepsi, The Honest Company, Hims, Elf Cosmetics, Pure LeafVisit The Shelf → -
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Audiencly
Niche Gaming & Esports Influencer AgencyA specialized agency focused exclusively on gaming and esports creators on YouTube, Twitch, and TikTok. Ideal if your campaign is 100% gaming-focused — from game launches to hardware and esports events.Clients: Epic Games, NordVPN, Ubisoft, Wargaming, Tencent GamesVisit Audiencly → -
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Viral Nation
Global Influencer Marketing & Talent AgencyA dual talent management and marketing agency with proprietary brand safety tools and a global creator network spanning nano-influencers to celebrities across all major platforms.Clients: Meta, Activision Blizzard, Energizer, Aston Martin, WalmartVisit Viral Nation → -
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The Influencer Marketing Factory
TikTok, Instagram & YouTube CampaignsA full-service agency with strong TikTok expertise, offering end-to-end campaign management from influencer discovery through performance reporting with a focus on platform-native content.Clients: Google, Snapchat, Universal Music, Bumble, YelpVisit TIMF → -
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NeoReach
Enterprise Analytics & Influencer CampaignsAn enterprise-focused agency combining managed campaigns with a powerful self-service data platform for influencer search, audience analytics, and attribution modeling.Clients: Amazon, Airbnb, Netflix, Honda, The New York TimesVisit NeoReach → -
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Ubiquitous
Creator-First Marketing PlatformA tech-driven platform combining self-service tools with managed campaign options, emphasizing speed and scalability for brands managing multiple influencer relationships.Clients: Lyft, Disney, Target, American Eagle, NetflixVisit Ubiquitous → -
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Obviously
Scalable Enterprise Influencer CampaignsA tech-enabled agency built for high-volume campaigns, coordinating hundreds of creators simultaneously with end-to-end logistics, content rights management, and product seeding.Clients: Google, Ulta Beauty, Converse, AmazonVisit Obviously →